Working only with committed and ambitious people, I help unleash the business changing power of customer-driven research, strategy and design.

Strategy shapers

Great customer experiences don't just happen; I help create the vision & strategy

Experience design

Using UX & Design thinking techniques, I craft simple solution to complex problems

Change facilitator

Coaching and training to boost team capabilities and digital skills enabling lasting change

Service list

  • Research
    • User research
    • Ethnography
    • Site analytics
    • Usability testing
    • Call centre monitoring
    • Persona development
  • Strategy
    • Requirements gathering
    • Competitor & market analysis
    • Vision development
    • Digital strategy
    • Customer experience mapping
    • Multichannel planning
    • Alignment Academy
    • Service design
    • Digital transformation
  • Design
    • Academy, Sprints & Hacks
    • Product ideation & innovation
    • Design Thinking techniques
    • User Experience (UX
    • Prototyping
  • Mentoring & training

About me

Helping people find better ways to thrive in a digital world.
  • Award winning customer-centred designer helping organisations in a digital world
  • Twenty years working for some of the world’s highest performing FTSE100 and Fortune500 companies as well as government, public sector and not for profit organisations
  • Enjoying mentoring and training teams and leaders, while regularly contributing to design, marketing and technology events and publications
  • Previously founder of design agency and international cooperative of designs and developers
  • Grounding decision in Human Computer Interaction (HCI); BSc in Interactive Media
  • Originally from Tipperary, Ireland, I live with three women, two of whom are my daughters
  • You might catch a glimpse of me climbing up or biking down mountains, most recently breaking the Guinness World Record for the most elevation cycled in 48 hours
  • Mediating between complexity and understanding in redesigning the end-to-end experience of Met Office weather and climate products and services for customers, employees and partners.