Services
Working only with committed and ambitious people to unleash the business changing power of customer-driven research, strategy and service design.
Service list
Research and Discovery
- User research
- Usability testing & evaluation
- Expert evaluations
- Competitor and landscape analysis
- Journey mapping
- Persona development
- Discovery phases
Strategy
- Strategic workshops
- Maturity assessments
- Vision development
- Product and service mapping
- Multichannel planning
- Strategic service blueprints
- Digital strategy
- Digital transformation
Design and Alpha
- Design Sprints
- Innovation workshops
- Product ideation & innovation
- Prototyping
- Visual communications
- User Experience (UX)
- Concept storyboarding
- Service design
Academy
- Mentoring & Coaching
- UX, CX & Service Design training for teams
- Chief Digital Officer (CDO) as a service
- Design Sprint training

About me
Helping people design better ways to thrive in a digital world.
- Award winning customer champion and design leader helping organisations
- Twenty years working for some of the world’s highest performing FTSE100 and Fortune500 companies as well as government, public sector and not-for-profit organisations
- Enjoying mentoring and training teams and leaders, while regularly contributing to design, marketing and technology events and publications
- Previously founder of design agency and international cooperative of designs and developers
- Grounding decision in Human Computer Interaction (HCI); BSc in Interactive Media
- Originally from Tipperary, Ireland, I live with three women, two of whom are my daughters
- You might catch a glimpse of me climbing up or biking down mountains, most recently breaking the Guinness World Record for the most elevation cycled in 48 hours
- Mediating between complexity and understanding in redesigning the end-to-end experiences for the Met Office and then UK Hydrographic offices for their customers, employees and partners.